Media Should Work for You,
Not the Other Way Around
Most media plans are driven by platform incentives and limited
visibility. We take a different approach built around your
audience, goals, and transparent performance.
WHAT SETS US APART
A Smarter Approach to
Media
We don’t just run campaigns, we help you show up smarter
in every decision you make.
Research Comes First
Every campaign starts with how your audience makes decisions, not assumptions.
Tools, Not Strategy
We plan around your audience and goals, not platform incentives.
Transparency Builds Trust
Clear reporting, full visibility into what’s working, and honesty about what isn’t.
Compounding Learning
Every campaign builds on the last, improving performance over time.
HOW WE WORK
A Smarter Way to
Approach Media
Start with how your audience actually makes decisions, not just channels
Score inventory & data before activation, not after
Make decisions based on real insight, not assumptions
Approach your overall strategy with a clearer, smarter point of view
INDUSTRIES
Proven Across:
From regulated industries to growth-focused
brands, we deliver measurable results.
- Higher Education
- Finance
- B2B
- HealthCare
- CPG
- Travel
- Home Services
- Government
- Retail
OUR TEAM
Experienced Leaders in
Digital Advertising
David Bigiо
Head of Finance
Leads the business with a strong focus on building something better so we can be a partner grounded in transparency, performance, and doing things the right way over the long term.
Andreu Martin
Head of Strategy
Leads strategy and partnerships, helping shape how we think about audiences, bring on new data partners, and keep everything rooted in how people actually make decisions.
Caroline Butts
Head of Operations
Keeps everything moving behind the scenes to ensure campaigns launch smoothly, stay on track, and deliver the way they’re supposed to.
Jennie Kitchin
Head of Media
Leads growth and partnerships, working closely with agencies and brands to help them expand their media approach so they can show up more confidently with clients.
William Walker
Strategic Partnerships
Works closely with clients to identify where media can work harder, helping turn strategy into clear, actionable plans.
Amy Zvovushe
Strategic Partnerships
Brings a thoughtful, practical approach to client partnerships — focused on uncovering smarter ways to plan, optimize, and evolve media over time.
Taylor Rodrigues
Strategic Partnerships
Focused on building strong relationships and helping clients navigate how to grow and optimize their media in a way that actually makes sense.
Jesus Gonçalves
Head of Data Science
Leads the data side, turning campaign signals into insights that help shape better strategy and smarter decisions over time.
Allie Nemeth
Business Development
Supports new business efforts and helps open the door to new conversations, partnerships, and opportunities.